Monday

WHEN BAD COLORS HAPPEN TO GOOD PEOPLE



Of course there is no such thing as a 'bad' color. Just bad color combinations. And this poor client had a real challenge: this structure is a business - not a home - which presents certain restrictions. You can't just paint any color that you want - if you want to be noticed.

If you own a business and there are certain colors 'in place' (more permanent), it's best to try and include that as part of your overall look so it speaks to potential customers & clients. You just can't fight some structures 'away' by adding other colors surrounding it that are disparate.

Also, depending on the TYPE of business you have, there are certain colors that speak to the thing that you do/provide for people. There's a reason McDonald's chose those bright, bold red & yellows years ago. It screamed out, "COME GET ME NOW AND CONSUME QUICKLY AND BUY MORE!"

This client provides comfort and ease of pain on the body- a chiropractor. She was stuck with an awning that was too bright for her liking and not the softer blue that she'd wanted in the first place. The stucco is very dark and ominous - doesn't scream out "COME INSIDE AND BE HEALED", but feels a bit more like a funeral home. The overall effect is like this due to a lot of other dark elements all mixed together: a dark burgandy entry door- large; dark green steps and porch; dark trim and body colors.

My assignment: come up with some splashes of other color ideas to help not only 'lift' the spirits of the structure, but see if I could help tie the color of that awning in somehow to work with the signage out front as well.

The job won't be done for a while now - and I'll post pics when it is - but I'm going with changing the window frames to match the awning as a number one priority.

Next: the facia will match some warmer & darker horizontal portions of the stucco at the entrance, and wrap that same color on a couple bands that go around the posts at the entrance. The entry door color will change as well as the steps & porch.

TO BE CONTINUED>>>>>